We've all heard about the woes of the American car industry, brought on largely by the fact that Ford, General Motors, Chrysler et al continued to focus on making ugly, gas-guzzling SUVs long after consumers had begun migrating in droves to sleeker, smaller, more fuel-efficient cars.
Noting the steep decline in the fortunes of the "Detroit Three" (which it helped trigger by its own divorce from Chrysler), Mercedes clearly thought that it could corner a greater share of the American market. After all, Mercedes is known for making good-looking yet powerful cars.
So what did it do? It created this:
a 3.5-litre SUV every bit as ugly as anything the Americans could conceive, and with fuel consumption of 23 miles to the gallon.
A case of "Rücksprung durch Technik"?
Noting the steep decline in the fortunes of the "Detroit Three" (which it helped trigger by its own divorce from Chrysler), Mercedes clearly thought that it could corner a greater share of the American market. After all, Mercedes is known for making good-looking yet powerful cars.
So what did it do? It created this:
a 3.5-litre SUV every bit as ugly as anything the Americans could conceive, and with fuel consumption of 23 miles to the gallon.A case of "Rücksprung durch Technik"?
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